September 5, 2011 - UPC DTH presents freeSAT service

Prague - UPC DTH S.àr.l., a well-established satellite TV provider celebrating 11 years in the Czech Republic and Slovakia, presents the new freeSAT service in both countries which represents a brand new approach for providing great flexible TV viewing options. Now it is possible to watch quality TV free of monthly fees! The purpose of the new name and logo is to clearly differentiate its products from other digital TV providers and to emphasize our new affordable and flexible product packaging.

The new freeSAT product options brings more flexibility for the customer and a wider selection of channels. The changes contain, above all, a significant saving in the entry costs where for certain packages the customer does not pay for the device installation and receives use of the access card for free. From now on, the clients need not pay a monthly fee for the freeSAT karta service. The only costs are a single activation fee and an annual administration fee. For all freeSAT products customers have the option to rent a set-top box or use their own.

Magnus Ternsjö, Managing Director explains the new approach towards packaging and providing satellite TV content, “We have been listening to our customers and as a result we are satisfying their desire for a very comprehensive package of valuable local and International content by providing a brand new product which has NO monthly fees. At the same time we want to highlight our top quality customer care and other tiers at attractive prices. The new logo and name combines all of the quality marks known from our previous brand UPC Direct, but the message is simple… it is possible to sign up now free of monthly fees and have a great TV viewing experience as well as easy and logical pay options for additional packages if and when the customer so desires.”

The freeSAT karta costs are lower during the first three years than that of any competing services. Should the client decide to change their channel package, it suffices now to make one short call to the customer care service or place their order through the website (www.freesattv.tv) without having to modify the contract with a sales representative. It should also be noted that for freeSAT karta customers the upgraded packages are priced lower than any other satellite provider in the market (prices as of 1 September 2011).

The freeSAT service is also unique with respect to the channel selection for those customers who take an upgraded package (freeSAT medium or freeSAT plus) there is currently no satellite TV provider in the Czech market that offers a broader channel mix. The customer is not bound by location either; the service is available all over the Czech Republic and the client can simply enjoy the high quality digital service anywhere, anytime.

There is no doubt that UPC Direct products and services provide full enjoyment without any hassle. Should the client have any inquiry or wish to upgrade their service they can contact the customer care center either by phone or through the website to resolve all questions quickly and efficiently. “We are running a very rigorous customer care service that was recently rewarded for excellent service quality in the Contact Center World Awards competition. We are convinced that we are providing paramount customer support and bringing a whole new level of customer care to our Czech customers which is in line with the strategy of UPC DTH.” says Tunde Hubina, Customer Care Director.

The new FreeSAT karta, simply enables great entertainment by providing lots of valuable TV content with no monthly fee and upgrade opportunities that are both affordable and enticing.

UPC DTH

UPC DTH S.àr.l. is a high quality provider of satellite television services in Hungary, the Czech Republic, Slovakia and Romania based in Luxembourg, the European capital of satellite services. It’s Direct-To-Home (DTH) service, known as UPC Direct in the Hungarian market, has more than 560,000 customers (as per 30 June 2011). UPC DTH S.à.r.l. offers its customers more channels, including Travel channel, better content and superior signal quality, including crystal-clear high-definition programming. UPC DTH S.àr.l. is part of UPC Broadband (UPC), the European division of Liberty Global, Inc., the world’s leading international cable operator. UPC brings television, broadband internet and telephone services to approximately 18 million customers throughout 14 European countries.

More information on www.freesattv.tv

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